In the early years of the State of Israel, there was an attempt to define the national garment. Still, it was quickly recognized that it would be difficult to apply a single characteristic to the multicultural origins of the country.
Over the decades, the discourse on what Israeli fashion is has sharpened. Fashion is not just a critical component of culture and identity, but a way to broaden discourse on coexistence in a geographical space.
And so, the coexistence narrative becomes one of the values TLVstyle aims to explore and expose in the local fashion and design culture. Meet Liron Lavi Turkenich, a multi-passionate design entrepreneur. Liron is the Founder and Creative Director of Aravrit, a new hybrid writing system that merges Hebrew and Arabic, that has received wide recognition for its ingenuity and scope.
Galit Reismann is a cultural entrepreneur and female executive, combining her passion for fashion and connection to Tel Aviv.
Out and about
Aravrit is an experimental writing system, a font, AND a fashion line. How might the experience of seeing the hybrid text on a computer screen vs out in public on a t-shirt be different?
Coexistence in letters
How does language unite us? How does it separate us?
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